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The global, cross-sector conference and exhibition on
technology supported learning and training

Berlin, December 5 – 7, 2018

Interactive Breakout Session BUS57

Business EDUCA: Understanding Learners as Customers

Date Friday, Dec 8  Time   –   

How can you move to a customer led learning organisation? What ‘personas’ do your customers have; what do they look like? How do you engage your customers to participate in the design of learning? This guided discussion will cover ground on topics such as: Lessons from learner insights (how can you treat learners as customers and create a compelling offer for them?); Learner ‘personas’ (Design Thinking in learning); Learners at the centre (enabling learners to create their own learning with autonomy and control); Customer led learning (with spaced chunks); Accessible rich learning (and the role of the smartphone); and The role of neuroscience and technology in creating personalised learning.

OEB speaker Andy Lancaster

Andy Lancaster

Chartered Institute of Personnel and Development (CIPD), UK

OEB speaker Annett Irmer

Annett Irmer

E.ON, Germany

OEB speaker Teresa Rose

Teresa Rose

E.ON, Germany