Starting as a teacher of history in secondary school Judith Vennix developed an interest in making education more flexible and meaningful. Later on in her career as teacher trainer at Rotterdam University of Applied Sciences this developed into an interest in blended learning. As project leader educational technology she managed an innovation hub supporting teachers who wanted to innovate their courses with funding, coaching and research. Now, as program manager Blended Learning, her goal is to make the organization aware of the fact that the impact of blended learning lies also in other areas than educational design and development.