Pre-Conference Workshop M6
Social Media for Learning Clinic
Date Wednesday, Nov 30 Time – RoomCharlottenburg III Price: 160.00 € Status: places available
Workshop leader
Jane Bozarth
E-Learning Coordinator, State of North Carolina, USA
Jane Bozarth is a veteran classroom trainer who transitioned to eLearning in the late 1990s and never looked back. As leader of the State of North Carolina USA's award-winning eLearning program, Dr. Bozarth specializes in finding low-cost ways of providing online training solutions. Her abiding interest in social learning and communities of practice framed her graduate work and dissertation and led to the publication of her bestselling book Social Media for Trainers and the new Show Your Work: The Payoffs and How-Tos of Working Out Loud. She is the author of several other books, including eLearning Solutions on a Shoestring, Better than Bullet Points, and From Analysis to Evaluation. She frequently contributes material to trade publications and writes the monthly "Nuts & Bolts" column for Learning Solutions Magazine. A popular conference speaker, Dr. Bozarth has keynoted events in the US, Canada, Australia, Turkey, and Scotland. She and her husband live with Thomas the Corgi in Durham, North Carolina, USA
Links
http://bozarthzone.blogspot.de/
Note
Participants of the workshop are expected to bring laptops (not tablets or phones) from which they can access public social sites like Twitter or Facebook (not work computers which are often configured to block such websites).
Content
In this clinic we will take a look at defining and differentiating ideas like "social learning" and "social media". We will then work with some popular public social tools -- Facebook, Twitter, blogs, wikis, a photo-based tool, and bookmarking tool -- to examine ways of enhancing and extending our practice as L&D professionals, particularly through use of collaborative approaches.
Please note that this is not a "Social Media 101" course. The goal of this program is to demystify tools a bit and help participants feel more comfortable in choosing and using them to extend their practice. To this end the workshop offers a similar activity repeated with the same framework. Depending on the tool each iteration takes about 25 minutes. Examples used are pulled from the world of workplace training (ie, Customer Service, Leadership, Safety) rather than academia. This format repeats throughout the program. We will likely also do a photo-based tool like Instagram, a bookmarking tool like Pinterest, and Twitter. The idea is that information about, say, Twitter, can mostly apply to similar messaging tools like Yammer.
Depending on time and the interests of the group we can have some conversation around policy, implementation, and measurement. I do need to stress that this is not a 'change management' workshop. I can address it but it will not be the focus.
Agenda
Opener: Discussion of social learning vs. social tools, conversation about ways people learn at work apart from formal instruction
Explore some examples of (blogs)
- Set up a blog
- Groups work together to write an initial post and upload this with a photo
- Discussion of uses of blogs to extend our practice: prework, postwork, guest posts, providing a course base site, supporting initiatives/departments, etc., specific activities tied to training topics.
Explore examples of wikis or collaborative Google documents
- Discuss difference between blogs and wikis, how they might be used differently
- Set up a Google Doc (or wiki)
- Participate in a collaborative activity with all participants contributing to the document
- Discussion of uses of wikis or other collaborative tool for extending our practice
Explore examples of (Facebook groups)
- Discuss uses of groups as compared to tools like blogs or wikis
- Explore ideas around nurturing community
Closing: Action plan for applying ideas to specific problems/tasks at work. Immediate post-workshop assignment is to use assorted platforms of choice -- blog, conference Twitter backchannel, etc. to post comments or images or whatnot about what they are doing at the event.
Target audience
The target audience for this preconference event uses social tools for learning, training and development in the workplace, government or corporate environments (rather than in an academic environment)
Prerequisite knowledge
Learners have some experience and interest in supporting social learning in the workplace, and are willing to try and use new methods and tools
Outcomes
After attending this workshop, participants will be able to:
- Define social learning as distinct from tools and programs
- Explore application of social tools to extend practice through means other than broadcasting
- Identify basics of choosing tools for particular types of activities
- Recognize the different forms online interactions can take, from private conversations to interconnected communities