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22 – 24, 2023

Presentation Panel

Sprinting into Learning Experience Design

Date Friday, Nov 25  Time   –   

Over the past few years, the term “learning experience design” has crept into the instructional design lexicon. But what is it really? These experts will explain how tools and approaches 'borrowed' from the marketing industry and the innovation literature can be applied to instructional design. Get ready to become excited and make your hands dirty with personas, use cases, jobs to be done and empathy maps!

OEB speaker Saul Carliner

Saul Carliner

Professor, Concordia University, Canada

OEB speaker Ger Driesen

Ger Driesen

Learning Innovation Leader, aNewSpring, Netherlands


OEB speaker Carol Damm

Carol Damm

Associate Director of Learning Design, Boston College, United States of America

Jobs to be Done for Learning eXperience Design: Applying Empathy that Matters, Ger Driesen

What Is Learning Experience Design (And Does Adopting It Require You to Leave ADDIE and SAM Behind?), Saul Carliner