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Video for Learning - What the Research Says

Video for learning is great at some things, not so great at others. Research evidence shows that many of the things we do in video can result in illusory learning: it may look as though people are learning and they may feel as though they are learning, but it is an illusion. To produce effective videos for learning we must look at learning research. That not only tells us about the cognitive basis of good learning, it gives us sound recommendations about what we need to do to increase retention, some of it surprising and counterintuitive. You have to break some of the rules of traditional video production and directing to adjust video towards learning.

Among others, we’ll discuss why, when and how to: chunk videos; support learner-created videos; produce interactive videos, boost learner engagement & retention and; use AI for video generation.


OEB speaker Donald Clark

Donald Clark

eLearning Expert and Strategist, eLearning Expert and Strategist at Plan B Learning, United Kingdom