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The global, cross-sector conference and exhibition on
technology supported learning and training

Berlin, December 2 - 4, 2020

Pre-Conference Workshop FD4

Lights, Camera, Change: Leading Academic Innovation through Storytelling

  Price: 170.00 €   Status: places available

OEB speaker Kyle Dickson

Kyle Dickson

Abilene Christian University, USA

OEB speaker Matt Frank

Matt Frank

Loyola Marymount University, USA


Leading strategic innovation in higher education means telling our story to audiences on and beyond our campuses. In the YouTube era, video is capable of much more than course capture. Video and visual storytelling are powerful tools to prototype, imagine, inform, and persuade as we seek to scale academic change. As academic leaders, we have often drawn on the skills of project manager, accountant, and experience designer, but we have not always thought about the essential skills of the storyteller. In the YouTube era, we have often turned to video as a platform for teaching and learning, supporting online and face-to-face courses with video lectures, guest speakers, and curated media content. However, visual storytelling is also a powerful tool for leading change on our own campuses and across a much wider audience.


  • Introductions
  • Video as a Change Agent
  • Building It
  • Campus Context - Discussion
  • Pre-Production
  • Production
  • Interview - Demo
  • Post-Production
  • Q&A


In this workshop, participants will move through the process of identifying a compelling story and considering the media tools at their disposal to share that story with key decision makers and peer institutions. During the first morning session, the focus will be on models that leverage the visual storytelling potential of video to prototype, imagine, inform, and persuade. The second morning session will then present proven workflows for putting together a production team and leading them through the process of finding the story, identifying compelling characters, and then capturing and refining strategic messages through interviews and b-roll. The day will end with a wrap-up discussion of how to extend the value of filmmaking and storytelling resources on campus once the investment in them is to be made.

Who will benefit most?

This Workshop will support leadership at all levels considering the power of media storytelling within their area or organization.