{"id":15981,"date":"2025-11-24T22:06:06","date_gmt":"2025-11-24T20:06:06","guid":{"rendered":"https:\/\/oeb.global\/oeb-insights\/?p=15981"},"modified":"2025-11-25T11:49:44","modified_gmt":"2025-11-25T09:49:44","slug":"from-insight-to-action-why-impact-evaluation-matters-in-higher-education","status":"publish","type":"post","link":"https:\/\/oeb.global\/oeb-insights\/from-insight-to-action-why-impact-evaluation-matters-in-higher-education\/","title":{"rendered":"From Insight to Action: Why Impact Evaluation Matters in Higher Education"},"content":{"rendered":"\n
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Imagine wearing a smartwatch that promises to help you become more active. It vibrates gently every hour to remind you to stand up, tracks your movement, celebrates milestones, and shows encouraging messages about why physical activity matters for your health. You understand the advice perfectly and yet, a month later, your daily step count hasn\u2019t changed. You know what to do, but you still don\u2019t do it.<\/p>\n\n\n\n

In education, this is a familiar story. We invest in programmes, tools, and innovations that should help learners acquire new skills or teachers adopt new methods. But knowing what to do isn\u2019t the same as doing it. If we truly want change, whether in teaching practice, digital transformation, or student engagement, we need to understand what actually sticks. That\u2019s where impact evaluation comes in.

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From data to dialogue<\/h3>\n\n\n\n

\u201cKnow thy impact,\u201d says John Hattie, urging educators to look beyond intentions and intuition. Often people say, \u201cI\u2019ve done this for years; I know it works.\u201d But without evidence, we don\u2019t really know why it works or for whom it doesn\u2019t.<\/p>\n\n\n\n

Impact evaluation moves beyond satisfaction surveys and immediate feedback. It asks the harder questions:<\/p>\n\n\n\n